Anselma Hartley, Ph.D.

Research // Quantitative Analysis // UX // Psychology


I am a psychology Ph.D. with over nine years of experience in qualitative and quantitative research, survey design, and statistics. Trained as a social/personality psychologist, my expertise is diverse, and includes considerable background in advanced statistical methods, user experience, running in-lab experimental studies as well as conducting large-scale longitudinal field studies. Currently, I work at Amazon as a Research Scientist.

The research I've conducted lies at the intersection of social cognition and personality processes. Broadly, I am interested in fundamental questions of social perception and human behavior: How do we think about and form evaluations of other people? What are the environmental and personality factors that shape our evaluations? What is the best way to capture and measure behavior and attitudes across contexts and over time?

Prior to working at Amazon, I worked as a postdoctoral research associate in the psychology department at Wake Forest University from 2014-2016. I received my Ph.D. in psychology from Brown University (2013), where I worked with Jack Wright. My dissertation was entitled, "Reconceptualizing the Perception and Assessment of Personality Change." Prior to Brown, I completed my M.A. at Connecticut College (2008), where I studied the assessment of child psychopathology and worked on a multi-year, longitudinal study of behavior change, the Wediko Transitions Project.

Currently, my main focus is on research and statistical analysis, but my other interests include user experience (see my ux work here), consumer insights, and data science.